Weather Update
Due to the storm, Barnard College closed at 4pm Friday, for non-essential personnel. “Essential personnel" include staff in Facilities, Public Safety and Residence Halls.
Friday evening and weekend classes are cancelled but events are going forward as planned unless otherwise noted. The Athena Film Festival programs are also scheduled to go forward as planned but please check http://athenafilmfestival.com/ for the latest information.
The Barnard Library and Archives closed at 4pm Friday and will remain closed on Saturday, Feb. 9. The Library will resume regular hours on Sunday opening at 10am.
Please be advised that due to the conditions, certain entrances to campus may be closed. The main gate at 117th Street & Broadway will remain open. For further updates on college operations, please check this website, call the College Emergency Information Line 212-854-1002 or check AM radio station 1010WINS.
3:12 PM 02/08/2013
The AEF will host its annual symposium focusing on ethics and creativity in branded content. The symposium is designed to bring together the industry and academia to discuss in an open and unbiased manner the pros and cons of one of the hottest trends in advertising today. The morning will feature a keynote address by one of the industry's most prominent figures. In addition, students from Fordham's Branded Content marketing course will share their points of view on this controversial topic. We will end with a provocative panel discussion involving students, scholars and industry experts. The event promises to be thought-provoking, relevant, and packed with sizzle.
Moderator:
Jim Cooper , Executive Editor, Adweek
Speakers will include:
Frank Cooper III, CMO, Global Consumer Engagement, PepsiCo, Inc.
Bob Friedman, President Media & Entertainment, @radical.media
Professor Al Greco, Entertainment Marketing, Fordham University
Doug Scott, President, Ogilvy Entertainment
Evan Shapiro, President, IFC/Sundance Channel
Committee Members include:
Val DiFebo, CEO, Deutsch NY, A Lowe & Partners Company
Vonda LePage, EVP, Director of Corporate Comm., Deutsch Inc., A Lowe & Partners Company
Dawn Lerman, Ph.D., Mktg. Area Chair & Director, Center for Positive Marketing, Fordham Univ.
Doug Scott, Senior Partner, President, Ogilvy Entertainment
Concetta Stewart, Ph.D., Dean, School of Art & Design, Pratt Institute
Please mark your calendars and join us!
Date: Thursday, October 27, 2011
Time: 8:30a.m. - 1:00p.m.
Location: Fordham University, Lincoln Center Campus, 113 West 60th St., 12th Flr.
Admission Cost (payable at the door with cash or check only):
$100/person
$50/person for groups of 10+
Free for professors and students with school ID
Please call AEF at 1-888-986-8060 to register for the event.
